Why the Taco?

Why the Taco?

Why the Taco: Celebrating Surfing and Community with Legion of Fun

On the beaches of Southern California, where surfing is more than just a sport—it’s a way of life—there’s a humble icon that has become synonymous with laid-back coastal culture: the taco.

At Legion of Fun, we’ve chosen the taco as our logo not just for its delicious appeal, but for its deep-rooted connection to the surf scene that defines our brand ethos.

A Taste of History: Tacos and Surfing in Southern California

After World War Two, Southern California experienced a cultural renaissance that saw the rise of both surfing and tacos. Tacos, originally brought by Mexican immigrants, quickly became a staple food along the coast, offering a perfect blend of convenience and nutrition for surfers hitting the waves. Much like surfing, tacos became a symbol of fun, community, and wholesome enjoyment under the sun.

The Ingredients of a Perfect Pairing

What makes tacos and surfing such a perfect match? It starts with the ingredients. From fresh fish tacos to classic carne asada, tacos offer a portable balanced meal packed with proteins, vegetables, and carbs—ideal fuel for a day on the water. This balanced nutrition parallels our commitment at Legion of Fun to promote wholesome and healthy experiences for families and surfers - at a reasonable price.

Affordable, Reliable, and Fun

Tacos are universally loved for their affordability, reliability, and above all, their fun factor. Whether grabbing a quick bite before catching a wave or gathering for a family feast after a day of surfing, tacos cater to every beachside occasion. Their versatility allows for endless combinations, from traditional recipes to creative twists, ensuring there’s something for everyone to enjoy.

At Legion of Fun, we envision surfing as more than a sport—it’s a community-building activity that fosters respect for the ocean and brings people together.  We believe in making surfing accessible to all, creating opportunities for families and friends to connect, play, and embrace the spirit of adventure that defines our coastal lifestyle. We do this through providing affordable and reliable foam surfboards.

Join the Legion of Fun

As we embark on this journey, our taco logo serves as a reminder of our roots and our commitment to creating memorable experiences on and off the waves. Whether you’re a seasoned surfer or a newcomer to the sport, we invite you to join the Legion of Fun, where every wave is a chance to celebrate community, health, and the joy of being at the beach with loved ones by your side.

Come have a taco with us! Just like our surfboards, we love them both hard and soft.

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